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For media buyers and affiliate teams

How to scale your winners on numbers you trust, without finding out three days late that the spend went nowhere, even if you already pay for a good tracker

Bring me one campaign. Within 48 hours you get a written review of its path from click to payout: where conversions don't attribute, where clicks go missing, where spend can stop without warning, and who holds the keys.

Request the free 48-hour spend‑path review (opens Cal.com in a new tab)Try a free tool first

Free. No ad account logins or passwords needed.

In their words

Sound familiar?

The tracking and spend problems buyers ask about in public, again and again.

  • Conversions that don't attribute

    “My only requirement is sending conversions back to Facebook (Meta) for optimization…”

  • Purchases that don't count

    “This action is a Primary purchase conversion, but Google Ads shows it as Inactive / Unverified.”

  • Click loss

    “The traffic source was showing around 3100 visits, the tracker was around 2000 and the affiliate network was showing around 310 visits only.”

  • Tracker redirects

    “AI keeps telling me that if I use my tracker links that redirect to LP, I'll get in trouble with Google and Bing. Is this the case?”

  • Silent spend stops

    “The dashboard shows no problems at all, everything looks normal, except for all the zeros.”

  • Who holds the keys

    “4 months and google cannot reinstate my admin yet continues to charge my credit card!”

Lines from public posts, blogs and issue threads, quoted word for word. The people who wrote them are not my clients and don't endorse Consistra.

Why the usual fixes don't stick

  • Buy another tracker

    Most teams already pay for one. The gap is usually in the wiring between tools: payloads, click IDs, deduplication and redirects.

  • Trust the platform's numbers

    Traffic source, tracker and network rarely agree. Without one reconciled number, you scale on a guess.

  • Wait for support

    When the dashboard says everything is fine, there is often nobody to ask, and the days at zero add up.

  • Start a fresh account

    It resets the learning. It doesn't fix a pixel or a payload that never attributed in the first place.

Free

The free 48-hour spend-path review

One campaign, traced from click to payout, with the answer written down. You keep the report whether or not we ever work together.

What I look at

  • Pixel and Conversions API events: click IDs, deduplication and the fields that decide attribution
  • Your redirect chain, hop by hop, and which hops a platform may read as cloaking
  • Click loss between traffic source, tracker and network
  • Cost sync: whether spend and revenue land in one number you trust
  • Spend that can stop silently, from holds, caps or billing, and how you'd know the same day
  • Access: who owns the ad accounts, business manager, tag manager, domains and payment profiles, and who has two-factor sign-in

What you get

  • A written review within 48 hours of the intake
  • Where data drops, ranked by what it costs you
  • Fixes in order, with the ones you can do yourself marked
  • Daily checks so a silent stop shows up the same day
  • A "not worth fixing" list too

What I need from you

  • A 25-minute intake about one campaign or funnel
  • The click URL, a sample event payload and exports or screenshots with personal data removed
  • No ad account logins and no passwords

What it isn't. It is not ban recovery, account sales, appeals, or anything that gets around a platform's review. It is not legal or compliance advice.

  1. 01

    Book the intake

    Pick 25 minutes and walk me through one campaign, from click to payout.

  2. 02

    I review it

    Within 48 hours of the intake, using only what you shared.

  3. 03

    You get the review

    Yours to keep. If you want help with the fixes, we scope that separately.

Request the free 48-hour spend‑path review (opens Cal.com in a new tab)

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Is this for you?

A good fit

  • Media buyers and teams already spending on Meta, Google, TikTok, native or push
  • Running a tracker or server-side events, and not fully trusting the numbers
  • Wanting one number to scale on

Not a fit

  • Anyone looking for accounts, cloaking or ways around a platform's review
  • Offers that can't pass a platform's policies
  • Buyers with no live campaign yet

Who you'll be talking to

I'm Shilpa Goel, founder of Consistra. I build and run AI agent systems and the data pipelines behind them, and I care about one thing above the rest: a number you can trust.

In tracking, that means every event, click and cost line accounted for from source to payout, with the gaps written down rather than guessed at.

Internal case studies

Two systems I run myself, as internal case studies, not client work: a plan engine where the model proposes and a set of fixed checks passes or holds every result, so nothing goes out when a check fails; and a multi-agent research engine that reads public sources and checks every quote word for word against the page before it is used.

Questions

Is the review really free?

Yes. No invoice, no card and no obligation.

Do you need access to our ad accounts?

No. Exports, a sample payload and the click URL are enough. Please remove personal data first.

Can you help with bans, appeals or getting an account back?

No. I don't sell accounts or anything that gets around a platform's review. The review covers the parts you own: tracking, data and access.

Which trackers and platforms?

Any tracker or server-side setup, and any traffic source you can export from. If I can't read something, I say so in the report.

When do the 48 hours start?

When the intake is complete. If anything is missing, I tell you before the clock starts.

Find out where your numbers break.

One campaign, a written review in 48 hours. Free, and yours to keep.

Request the free 48-hour spend‑path review (opens Cal.com in a new tab)

Questions first? Write to [email protected]. More about Consistra