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Media buyer tool 3 · Postback URL Tester for Binom

Test your Binom postback URL before the next conversion goes missing.

The affiliate network calls your Binom tracker domain's click URL with cnv_id and payout when a conversion happens. Below: Binom's postback format and macros as Binom's own docs give them, the ways a Binom postback usually breaks, and the tester, pre-filled with an example of the postback URL your affiliate network calls in. Edit it to match yours and run the check.

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Binom's postback format

https://binom.org/click?cnv_id={sub1}&payout={sum}&cnv_status={status}

Set by your network, not by Binom: put your network's click-ID macro in the cnv_id= field. Source: Binom Postback (v2) (read on November 9, 2026). Networks rename macros and some show them only inside your account; if your dashboard differs, it wins.

Binom macros

MacroMeaning
{clickid}Binom token added to the offer link so each click's unique ID is passed to the network

Parameter names on the receiving side

  • cnv_id: Click ID from the affiliate network
  • payout: Conversion payout passed to the tracker
  • cnv_status: Optional conversion status
  • cnv_status2: Optional second status field
  • cnv_currency: Optional payout currency
  • disable_postback: disable_postback=1 turns off the outgoing postback to the traffic source

How a Binom postback usually breaks

  1. Network tokens copied from another network

    Every affiliate network has its own {sub1}, {sum} and {status} tokens. The Alfaleads example does not work on a network that uses different macros.

    Fix: Confirm the click ID, payout and status tokens with the network's support.

  2. Click ID not sent in offer link

    The Binom {clickid} token must be added to the offer link after the parameter the network uses (for example sub1); otherwise cnv_id has nothing to match.

    Fix: Add the {clickid} token to the offer URL in the network's sub field.

  3. Outgoing postback fires twice

    A conversion also triggers the outgoing postback to the traffic source; disable_postback=1 switches that off.

    Fix: Add disable_postback=1 if you do not want it forwarded to the source.

Test your Binom postback

Pre-filled with an example: Binom's postback with the example network macros its docs print. Swap in your own network's macros. Paste your own URL over it; the check runs in this page and fires nothing.

Not Binom's own macros: {sub1} (an example network (Binom's docs)); {sum} (an example network (Binom's docs)); {status} (an example network (Binom's docs)).

Your network's click-ID macroThe macro the network fills with the click ID you sent it. It also tells the tester which syntax the network uses.

Want me to trace one real campaign?

This tool checks the postback URL and offer link you pasted from what you typed. It can't see your ad accounts, tracker, network or live traffic. If the result shows gaps, I'll look at one real campaign for free: I trace it from ad click to payout and back, and within 48 hours I send you a written report on where money or data leaks silently, the fix for each, and the tests that prove it's fixed.

In the review I fire a test conversion end to end on one real campaign and check it lands once, with the right payout, in your tracker and in your traffic source. You get the fix for every place it doesn't.

Request the free spend-path review (opens Cal.com in a new tab)

Shilpa Goel, [email protected]

This is an engineering checklist, not a security audit, legal, compliance or investment advice.

Not affiliated with or endorsed by Meta, Google, TikTok or any network or tracker named here.